Available for new projects
From manual work to systems that scale
I design and build the software, automations and AI your company needs to grow without the chaos. Business strategy and technical execution, in one team.
Technology consulting · Automation · AI
Rey Ortiz
Technology consultant · Barcelona
-30 %
operating costs
MBE Spain
Trusted by teams at
- Boomi
- Mail Boxes Etc.
- FPT Software
- Saigon Technology
- Closevibe
- Cashela
- Flanks
- J&J Flowers
- Teisoft
- Shiponadime
- IDI Seafood
- Innova Eventos
The shift
What changes when your operation runs itself
Today
- Hours copying data between spreadsheets
- Leads waiting days for a reply
- Tools that don't talk to each other
- Decisions made blind, without reliable data
- Growing means hiring more people
With a system
- End-to-end automated workflows
- Every lead answered in minutes, with AI
- Integrated systems and one source of truth
- Real-time dashboards
- Scale without growing fixed costs
Services
Everything you need to digitalize your company
Five lines of work, combined around where you are: from the first assessment to software in production.
By the numbers
Experience that shows in the results
- years of international experience
- 14+
- years of international experience
- continents: Europe, Asia and the Americas
- 3
- continents: Europe, Asia and the Americas
- documented case studies
- 10
- documented case studies
- reduction in operating costs
- -30%
- reduction in operating costs
Case studies
Case studies
Real projects with SMBs and growing companies in Spain, the US, Asia and Latin America.
How I work
A clear process, no surprises
- 01
Discovery
A 30-minute call to understand your business, processes and goals.
- 02
Plan
A proposal with priorities, quick wins, and a fixed scope, timeline and budget.
- 03
Execution
We build and roll out in short iterations with visible deliverables.
- 04
Adoption & improvement
Training, documentation and measured results to keep improving.
Free resources
How automated is your company?
Answer 15 questions in 5 minutes and get your score, the processes costing you the most time and where to start automating.
About
Business and engineering at the same table
“Technology is only worth what it improves in your business. My job is to make every line of code and every automation show up in your numbers.”
Rey OrtizTechnology consultant · Barcelona
Questions
Frequently asked questions
What kind of companies do you work with?
Mostly SMBs and mid-market companies (10 to 250 people) in Spain, Latin America and the United States, plus startups, software companies and fintechs.
Do you work alone or with a team?
I lead every project personally and work with a development and automation team for execution, so you get a single point of contact and real delivery capacity.
How much does a project cost?
It depends on scope. After the free discovery call you get a fixed proposal. Many clients start with an audit or a short sprint to get quick, low-risk results.
Do you work remotely?
Yes. I'm based in Barcelona and work remotely with clients worldwide, in English and Spanish.
Book
Let's talk about your project
A 30-minute call, no strings attached. You'll leave with a clear idea of what to automate first and how much you can save.
- 30 minutes, no strings attached
- We review your processes and goals
- You leave with clear next steps
Book your call
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